Satta is a journalist-turned-content marketer. She's worked with clients such as Adobe, Amazon, Google, Forbes, Morgan Stanley, Credit Karma & more.
Due to the COVID-19 pandemic, millions of children participated in remote learning and millions of people worked from home for more than a year. While this changed many families' education and working environments, it also changed how they prepared for the workweek—and how retailers marketed to them. As...
From online bookings to virtual makeup try-ons [https://techcrunch.com/2021/01/22/pinterest-launches-an-ar-powered-try-on-experience-for-eyeshadow/] and tutorials on TikTok [https://www.allure.com/story/best-tiktok-makeup-tutorials], the health and beauty industry is undoubtedly experimenting with different ways to engage consumers. Online customer engagement can lead to several benefits for your business, including...
If you don't know where to start onboarding new employees, you're not alone. Only 12% of employees think that their employers have an effective onboarding process, Gallup [https://www.gallup.com/workplace/238085/state-american-workplace-report-2017.aspx] reports. A positive onboarding experience can set new employees up for...
Restaurants had to overhaul nearly every aspect of their operations in 2020. Between online ordering surges and the shift to outdoor dining to meet new health and capacity regulations, the industry has had to adapt like never before. But crisis often leads to innovation, and some of the changes that...
Today, consumers are doing nearly everything online — from shopping for clothing and personal care items to visiting their doctor, and even catching a ride from place to place. They're also ordering breakfast, lunch, and dinner with the press of a few buttons. But the rise in online ordering...
Between tracking inventory, serving customers, and managing your staff, you might not have much time at the end of the workday to sift through data to spot and analyze trends. But every data point that your business generates is an all-you-can-eat buffet of useful information. Here's how you...
