Heart & Hustle

Insights and inspiration to help you compete and win

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Amy Balmuth
Ariel N. Banayan
Megan Palmer
Garrett Calcaterra
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Using an E-Commerce Platform for Your Auto Body Shop

Running a profitable auto body shop involves more than having the right mechanics. You need customers to think of your shop first when their car needs servicing. And what makes your auto shop services appealing might be the very thing that turns new customers into regulars. With the right e-commerce...

4 Back-to-Work and Back-to-School Marketing Ideas for Retailers

Due to the COVID-19 pandemic, millions of children participated in remote learning and millions of people worked from home for more than a year. While this changed many families' education and working environments, it also changed how they prepared for the workweek—and how retailers marketed to them. As...

3 Ways to Foster Customer Engagement in the Health and Beauty Industry

From online bookings to virtual makeup try-ons [https://techcrunch.com/2021/01/22/pinterest-launches-an-ar-powered-try-on-experience-for-eyeshadow/] and tutorials on TikTok [https://www.allure.com/story/best-tiktok-makeup-tutorials], the health and beauty industry is undoubtedly experimenting with different ways to engage consumers. Online customer engagement can lead to several benefits for your business, including...

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